How long does it take to make a website exactly?
Approximately 12 to 16 weeks.
Okay, we’ve answered the question, but we still have more information for you.
You probably want to know why it is taking so long. What are the stages of production? What role will you play in the process and how do you choose the right agency to incubate your valuable website.
In this article, we elaborate on all the reasons behind normal production times for a site. Like a baby, it needs time and delicacy to be brought into the world. It doesn’t always happen without pitfalls or nausea …
1. The first contact
This stage is that of the first meeting. This is where information is taken about you, your business and your needs. We then establish with you the upcoming schedule, the type of site to design and we explain all the license. This is when we settle the hosting and domain name aspects.
Duration: a few days
2. The plan
With our little notebooks full, and our heads filled with information, we start the storm of ideas. It looks more like a hurricane. At this point we build the website structure or web tree. This is the backbone of your site, its map before we start developing the many parts. It lists the name, order and function of the pages you plan to put on your site.
There are then reviews, discussions, research and synchronization of your needs with our knowledge. We take into account the user experience (UX), ease of navigation and your budget: More pages = more money. A first round of approval of the tree structure is then sent to you and you are explained how it works. There are sometimes “gestation” phases where we let our ideas breathe to bring out the best, hence certain delays.
Duration: 1 to 2 weeks.
3. The research
Once the web tree (website structure) has been chosen, we start the big search. We look for suitable templates, we test them, we send them to you for a round of approval. It can take from a few days to a few weeks depending on the response time. In the meantime, we also research your competition, web trends, available pluggins, etc. While shopping for a template, we think about the tone, colors, placement of text and images. It is an unpredictable process that depends on the ease of finding information and the complexity of your strategy.
Duration: 1 to 2 weeks
4. The concept
After your choice of template, it’s time to define the visual of your site. At this stage, designers think about your color scheme, font choices, information hierarchy, buttons, icons and images to put on the pages. You are first sent a mockup of your home page for approval. Then we design the other pages that we send to you for final approval.
Duration: 3-6 weeks
You have two choices: do your own web writing or have it done.
This part is probably the one that will impact the production times of your site the most. Writing for a site is complex and takes time.
This is also a very technical step as it involves knowledge of SEO principles and keyword integration. There are some tools to help you out, but it’s always faster to delegate your site text. Some agencies may offer you to do it for you or outsource it to a web copywriter.
Duration: If done by us 1 to 3 weeks (depending on the number of pages on the site)
Once the final text and visual is approved, it’s time to produce your site to go live. This is the big part of the process and it may take a few weeks. At this moment, our programmers, integrators get to work to assemble the code. In other words, it’s the functional side of your website.
Duration: approximately 4 weeks.
Things that impact website launch time
Like any business, we have several clients. Certain periods of high demand in the year can influence delivery times and we prefer to allocate an average time of 14 weeks for sites. This is an approximation that allows us to get on schedule even in busier times.
We would like to tell you that you are the one and only, but we would not last long in business … In return, many clients benefit from our wonderful services. ;p
Approvals and feedbacks
Ah yes, sometimes the ball is in your court. You may be overwhelmed for a few weeks and your response time may be longer than usual. We understand. However, this can impact the delivery of your site. Some cushion times are calculated in advance in the production time just in case.
Your contribution in the design of your website
Getting a website online is collaborative work. This is where the complexity and importance of choosing an agency that is right for you emerges. You must be able to communicate easily with your team and they must be able to explain the steps and decisions to you clearly.
What you will have to provide:
- Your pictures
- Your texts
- Presentation of your company (mission, values, team, history, etc.)
- A description of your products and services
- Your contact details
- Your logo and your brand image file (graphic standards guide)
- Logos of your partners that you want to present on your site
- Product descriptions (in the case of an e-commerce site)
- Your blog posts
- Links to your social networks
How to choose the right agency?
Choisissez votre agence / graphiste selon:
A site that costs less may not meet your needs. It is better to invest in a functional site than to spend less on a site that is not in use. A good quality site should cost in the few thousand dollars. This amount usually includes frequent updates and support service.
If you visit sites already created by the agency and you like the tone and functions, there is a good chance that they will provide you with a similar site. The diversity and size of the portfolio is a good indication of their experience and background.
Make sure your agency offers you a reasonable timeline based on your planned launch date. In general, it takes 3 to 4 months to launch a site, if you start production right away. Some agencies will have wait times and you could face up to 6 months of waiting before even starting the actual site.
There is no denying the power of human chemistry. If you feel confident with your agency and the atmosphere is relaxed and pleasant, you are in the right place. You need to be able to criticize openly and feel heard. Look for people who educate you and simplify the steps. Remember that this is a collaborative work of several weeks. You don’t want a hostile or cold relationship.
In conclusion, the time to create a website depends on several factors. The whole process of going live is personal, complex and must be collaborative. Find an agency that will meet your needs and that speaks to you graphically. Start by shopping around for agency and designer portfolios. Then select 3 to 5 of your favorites and get in touch with them to feel the pulse on their method, temperament and costs.
Do business with people who listen to your needs, who will meet your criteria while respecting your limits.